
For any type of event, 3D event rendering is a key component in the design process. The ability to show off your space before it even happens is invaluable. It can help create a buzz and generate interest from potential attendees. With stunningly realistic images and videos, you can maximize ticket sales and attract sponsorships and paid partnerships, all while boosting your profit return. Say goodbye to lackluster event marketing and hello to the exciting world of event rendering.
3D Event Rendering Animated Video Walkthrough by Lumen & Forge
First, Let's Discover What 3D Renders Are...
3D renders are still images or videos created by a computer-assisted process that captures 3-dimensional scene information from a particular perspective. This captured data can then be used to generate photo-realistic images that look like they’re straight from the real world.
3D event rendering helps you see what is possible, which can help stretch your imagination and lead to a more tangible understanding of a concept or product. For instance, the technology has been used to determine the quality and quantity of light entering a building under certain conditions. Used previously in architecture and product design, 3D render technology is now becoming a popular tool used in marketing, presentations, sales- and now event planning.
Putting on a successful event requires the coordination of many moving pieces. From selecting your venue, to ensuring that you have just the right entertainment and flow for those in attendance, everything must fall into place perfectly for such an occasion to be seen as a success. As such, it’s no surprise that most planners can feel feeling overwhelmed come event day. They may realize they’ve missed something along the way, or have to deal with an unforeseen complication at the last minute. With 3D event rendering, you can minimize the risk of this and ensure everything goes smoothly the day of.

3D Event Rendering Visualization - The Venetian Casino Las Vegas by Lumen & Froge
3 Ways That 3D Rendering Can Help You During The Planning Process
1. Visualize The Event Before It Even Happens
Do you have an idea in your head but can’t quite visualize what it might look like? 3D renders can help you with that! 3D event rendering can help you see exactly what your event will look like, from the location to the layout to the decorative details. It can help you save time, money, and resources, allowing you to fully scale your event without building anything.
Even the best event planners can sometimes experience a mix-up in the planning process- we are only human. Often event planners rely on simple blueprints or short walk-throughs of the venue to plan how they will utilize a space. Not to mention that venues usually have extremely limited time between events for preparations. 3D event renders can help alleviate any potential risks on set-up day. 3D renders can also help you determine exactly what is possible at your venue, allowing you to take advantage of every inch and cranny.

3D Event Rendering Composite and Location Visualization by Lumen & Forge
2. Create A Buzz
Event rendering is a key component in the design process for any type of event. They provide prospective attendees an early opportunity to view your set-up and determine whether they want to attend. Having a 3D event render available to attendees can generate interest, building awareness and buzz about your upcoming event. The application is especially useful when you’re trying to sell tickets at the last minute or if you need additional marketing support to send out announcements of your upcoming events. 3D renders allow people to “see” what it will be like before purchasing their ticket, envisioning themselves immersed in your event.
Rendering Design of Inflatable Dome Event by Lumen & Forge
3. Land Sponsorships and Paid Partnerships
For many event planners, sponsorships or paid partnerships are used to secure the event financially. However, getting interest from sponsors or partners can sometimes be a daunting task. 3D event rendering helps to highlight the major components of an event, making it easier for potential partners to understand the scope of the event.
3D renderings help event planners and sponsors work together to reach a common goal: make the event as successful as possible. Event renders offer an idea of the size and looks of the event. It can also demonstrate where your partner’s billboards, lights, and signage should be placed for maximum visibility during specific times of the day.

Outdoor 3D Event Rendering by Lumen & Forge
Best 3D Event Design Software
As an event planner, you know that creating a captivating and immersive experience is crucial to the success of any event. And in today's digital age, 3D event design software is an essential tool for bringing your vision to life. With so many options on the market, it can be overwhelming to choose the right software for your needs. That's why we've compiled a list of the best 3D event design software to help take your events to the next level.

3D Event Rendering Software In Action by Lumen & Forge
SketchUp
SketchUp is a popular 3D modeling software that is perfect for event planners. It allows you to quickly create 3D models of event spaces, and even import existing floor plans for added accuracy. Its user-friendly interface and extensive library of plugins make it easy to customize your designs and collaborate with other event professionals.
Blender
Blender is a free, open-source 3D modeling software that has gained popularity in recent years. While it may have a steeper learning curve than some other options on this list, its advanced features and extensive customization options make it a top choice for event planners who are looking for a high degree of control over their designs.
Lumion
Lumion is a powerful visualization software that is perfect for creating stunning 3D animations and visualizations of event spaces. Its real-time rendering capabilities allow you to quickly make changes and see the results in real-time, making it a valuable tool for event planners who need to make quick decisions on the fly.

3D Render of a Inflatable Dome by Lumen & Forge
Autodesk 3ds Max
Autodesk 3ds Max is a professional-grade 3D modeling and animation software that is widely used in the architecture and design industries. Its robust set of features and extensive library of plugins make it a popular choice for event planners who are looking for a high degree of customization and control over their designs.
Vectorworks
Vectorworks is a comprehensive 3D modeling and design software that is specifically tailored for the event industry. Its extensive library of tools and features, along with its focus on collaboration and project management, make it a top choice for event planners who are looking for an all-in-one solution.
Which Software Is Best?
Choosing the best 3D event design software for your needs is an important decision that can have a significant impact on the success of your events. With options ranging from user-friendly SketchUp to advanced Blender and professional-grade 3ds Max, there's no shortage of software to choose from. Consider your specific needs, budget, and level of expertise before making a decision, and don't be afraid to experiment with different options to find the perfect fit for you.

Stage Render 3D Event Design by Lumen & Forge
3D event rending can be a big help when planning an upcoming event. This type of visualization is not only useful for giving your guests and vendors a better idea of what to expect, but it also helps you identify potential issues before they happen. If you want more information about this service or would like to get started on one now, we’d love to hear from you! Contact us today with any questions or comments that you might have. We look forward to working closely with each client in order to create the perfect visual representation of their next memorable occasion!