An Immersive Airport Experience for Terminals, Transit and Lounges

An airport is the first and last room of every trip. Travelers move through it tired or excited, early or late, and for many it offers their first impression of a city, an airline, or a brand.

We design projection and immersive environments that give those spaces something worth looking up for, from a feature wall in a terminal to a full room in an airline lounge. If you are planning a space for travelers, tell us about the building and the people who move through it.

An immersive airport experience is built for people in motion. Most travelers see it for seconds on the way to a gate, a few stay for an hour in a lounge, and almost nobody arrives at the angle a designer would choose.

That shapes the work. Our LED guidance makes a point that applies to projection too: content should be reviewed from expected audience positions, not just head-on, especially in concourses where viewers approach from multiple directions. Scenes need to be read in a glance and still reward a longer look, and they have to sit alongside signage and wayfinding rather than compete with it.

Terminals are also bright, busy buildings that never fully close. For LED walls in transitional spaces such as atriums or concourses, brightness should be matched carefully to ambient light levels while also considering fan noise, heat output, and HVAC impact. We plan for that from the first site visit.

• Content built for the space. Our team designs and animates scenes to the exact walls, ceilings and columns of the area, from a city welcome to a destination story.
• Brightness for daylight halls. Large rooms or spaces with moderate ambient light often need 10,000 to 20,000 lumens per projector, so we size the system to the hall you have.
• Equipment for long hours. Continuous operation points you toward laser light sources, sealed optics, and robust remote monitoring, which is how we specify systems that run all day.
• Interactive moments. The interactive projection uses sensors to track users' movements and projects imagery onto surfaces, altering color and sound, for a corridor or play area that responds to the people passing.
• Long-term alignment. Auto-calibration technology corrects for drift from vibration, thermal changes or structural movement, keeping a permanent or semi-permanent install aligned without constant manual recalibration.

Terminals and arrival halls. Arrival is the moment to say where travelers have landed. A mapped wall or ceiling can introduce a city, a region or a season, and change with the time of day. Feature walls are covered on projection murals and overhead work on ceiling projection mapping.

Transit halls and connectors. Walkways, tunnels and station halls suit content that moves with people, and touch and motion pieces are covered on interactive projection mapping. Destination campaigns for a city or country have their own page on tourism and destination shows.

Airline and premium lounges. A lounge is where travelers stay long enough to notice the room. At trade shows we design themed lounge zones with dome architecture, ambient projections, immersive soundscapes, and optional food or beverage elements, and the same thinking applies to a lounge that wants a calmer, more memorable space. Fully wrapped rooms are covered on immersive projection rooms, and reception spaces on immersive lobbies and briefing centers.

For the wider guest journey, see immersive customer experience, and for fixed systems, permanent projection installations.

We have not listed an airport or lounge project on this site yet. These projects show how we build environments about travel and place.

• Dominican Republic in Times Square, New York. In Times Square, we constructed a 30ft steel geodesic dome a 30ft steel geodesic dome that served as a portal, inviting visitors to step inside and explore the wonders of the Dominican Republic. Inside, 8 Optoma projectors, each delivering 9,800 lumens, carried the country's landscapes, with sights, sounds, and scents.
• Capital One Venture dome, Denver. Over six months in the winter of 2018-2019, our 44ft geodesic dome traveled to four locations with four 25K lumen projectors and our custom Domemaster server, bringing Capital One's vision of adventure and travel to life.

See all our projects.

Send us the terminal, hall or lounge, photos or plans, the hours it runs and what you want travelers to remember. We will come back with a concept, a projector plan and a schedule that works around operations. To see everything we do, visit our projection mapping services page, or talk to our team.