An Immersive Hotel Experience for Lobbies, Pools and Facades

Guests remember the moment they walked in. A lobby that moves, a facade that tells a story or a rooftop that turns into a winter village gives them something to photograph, talk about and come back for.

We create projection-mapped spaces for hotels, resorts and the brands and planners who hold events there, from permanent lobby art to one-night facade shows. If you have a property in mind, tell us about the hotel and the guest moment you want.

An immersive hotel experience turns the spaces guests already pass through into part of the stay. Hotels, convention centers, and event spaces use projection mapping for seasonal decor, special events, and permanent installations that define the character of their spaces.

The defining point for hotel work is that the property never closes. Installs are planned around check-in, housekeeping and events in the next room, and a permanent piece has to look right every day of the year, not only on opening night.

• Concept and custom content. Our creative team designs scenes for the property, its art and its brand, then builds them for the exact surface.
• Projector design and blending. We choose the projectors, lenses and positions, and blend several projectors into one continuous image where a single unit cannot cover the space.
• Outdoor and rooftop builds. Pool parties and rooftop events need weatherproofing and higher-lumen projectors to compete with ambient light, so we plan both from the start.
• Structures and domes. We supply our own geodesic domes for rooftop lounges and private igloos, with vinyl covers chosen for the view and the weather.
• Show control. Content can be processed in advance so staff can start a show at the press of a button.
• Long-term alignment. Permanent installs can drift with vibration, heat or structural movement, and auto-calibration keeps them aligned without constant manual recalibration.

Lobbies and public spaces. The lobby is the one space every guest sees. A projected mural, feature wall or art piece gives it a signature that changes with the seasons while the room itself stays the same. Mural work in depth is covered on projection murals, and installs built to stay on permanent projection installations.

Pools, rooftops and terraces. Outdoor guest spaces mean wind, weather and light from the sky and the city. We plan the structure, cover and projector output for the site, and water features have their own page on water screen projection.

Facades and towers. A hotel exterior can carry a brand takeover, a holiday show or a record attempt. At The Tropicana in 2022, our video game display was recorded as 47,397 square feet, beating the previous record by over 8,000 square feet. Long throws from rooftops, balconies or towers call for high lumen projectors with sturdy mounts and weather protection. The full process for exteriors is on building projection mapping.

Events on property. Conferences, galas and launches use the resort as their venue. Banquet rooms are covered on ballroom projection mapping, restaurants on immersive dining experiences, spa spaces on immersive wellness and spa spaces, gaming floors on immersive casino experiences, and corporate arrivals on immersive lobbies and briefing centers.

• Worldmark by Wyndham, Anaheim. With artist Robert Gomez, we turned his lobby mural "Out of this World" into a live, permanent installation, using four projectors, two on either side, edge blended to the painting. Our scenes include spotlights on the Hollywood sign, a meteor shower and the classic man fishing on the moon.
• Renaissance Esmeralda Resort, Indian Wells. As exclusive tech provider for an annual shareholder conference, we built two immersive projection environments, including a 120-foot inflatable dome powered by 4K Panasonic projectors.
• The Venetian holiday show, Las Vegas. With BESTAgency, we mapped the St. Marks Clock Tower inside The Venetian Resort with holiday content timed to live music, and the 17-minute show ran at the press of a button on a 32k lumen 4K Christie Boxer projector.
• Nike Air Jordan on the Radisson Hotel, Salt Lake City. For the 2023 NBA All-Star Game we used over 20 32k 4k Barco projectors to create an image over 40,000 sqft, protected by four climate-controlled weather enclosures.
• Resorts World Rose Rooftop, Las Vegas. With Cornerstone Collective, we provided six of our 13ft (4m) geodesic domes as private igloos, with clear vinyl covers built to withstand wind, rain and snow.

See all our projects.

Send us the property, the space you want to transform, photos or plans, your dates and whether it is permanent, seasonal or a single event. We will come back with a concept, a projector plan and a schedule. To see everything we do, visit our projection mapping services page, or talk to our team.